Hi, I’m
Liyi Xu (Shelley)
I'm always challenging myself to bring better human-centered design to the world. A data-driven UX/Product Designer with designing experience across AI, EdTech, and SaaS industry. I’m skilled in designing both B2B and B2C experiences and passionate about creating intuitive and inclusive digital products that scale.
My Design Story
Where I Create Value
User Impact
User First
Human-Centered
Experience Driven
Creativity
Transformative Design
Design Thinking
Concept to Form
Discovery
Define Audiences
Map Journeys
Frame Problems
Strategy
Define Vision
Size Opportunities
Test Value Props
Iteration
Prototype
Validate Direction
Refine IA/Flows
Design Excellence
Visual & Branding
Interaction & Experience
Systems & Consistency
My career
Work Experience
Inference.ai
Palo Alto, CA (Hybrid)
Turn the Bus
Issaquah, WA (Remote)
ScottyLabs
Pittsburgh, PA (Remote)
City of Bridges High School
Pittsburgh, PA (Onsite)
OZ Intelligence
Beijing, China (Remote)
Bosch
Shanghai, China (Onsite)
Education
I will graduate with Master's degree
in December 2025!
Master of Educational Technology
and Applied Learning Sciences (M.S) - HCI
B.F.A in Visual Communication Design
My Fun Facts!
Presenting Portfolix X, the ultimate Portfolio Webflow Template.
🎵Music is my language
Twenty years at the piano, always finding comfort in the keys.
🥊The Strength of Being Female
Boxing and kickboxing help me explore the strength of my body as a woman.
⛷️Chasing the Slopes
Skiing gives me a sense of freedom and flow I can’t find anywhere else.
🧗Nature Calls
I love traveling and hiking in different places, embracing the beauty of nature.
🎨Shaped by Art
Drawing since childhood has brought me peace and sharpened my sense of color and form.
🐕Fur Friend
I have a 13-year-old Labrador, my best companion, and I cherish every evening we watch the sunset together.
